Whitney Aša Ricciardi

Freelance Editor & Writer

Web Content

I wrap SEO keywords and backlinks up in a crunchy, tasty batter of coherent and intelligent content.


It’s my job to be a grammar nerd, not yours. Put your best foot forward with clean, neat content.


Demand attention, inspire action. Excellent copy is a fine craft, and a sure way to build your brand.

Aša has been a HUGE help for my business. Her writing style and tone matched our brand perfectly, and she was able to pick up where our previous content creator left off with very little training. Her attitude and turn around time are excellent. I would highly recommend her for any of your business needs!

Stephanie Mansour

Weight Loss Coach + Fitness Expert, Step It Up With Steph

I was so happy that I found Aša as an editor for my nonfiction book. She went really above and beyond what I could have hoped for. I needed someone with a keen eye who could see the big picture, understand what I was going for, and then help me get there. It was more about finding someone with broad intellectual capacity versus someone who simply acted in accordance with line-by-line grammatical rules. She gets it!

Meggan Kaiser

Author, Roadwritten

We certainly hit the jackpot when we found Aša. We developed a new website which involved rebranding for our 25 year old company. Aša totally got us and was able to help us with the rebranding from not only a content perspective but she also worked with our designer participating in idea sharing and brainstorming. Aša’s style was PERFECT!

Patti Law

Marketing & Sales Manager, EduKit